The use of plastics, especially single-use plastics, has devastating consequences. Globally, almost 300 million tons of plastic products are produced every year, and a significant portion out of it is used for packaging. These plastics then end up in landfills and the ocean, where it creates numerous environmental problems.
Today, it is the responsibility of all businesses, irrespective of their industry, to come up with ways to reduce their reliance on plastics. The significance of the retail sector can’t be overstated. It is the commercial endpoint of any supply chain, and the first in-person interaction a business has with its customers.
The essential role retail organisations enjoy in the market means that they need to play their part by curbing the use of plastics. While retail stores generally don’t have a say in the packaging decisions of different brands, they can still make a difference by targeting plastic bags and other single-use items by replacing them with eco-friendly options like the carry handle.
There are several alternatives that retail stores can use to replace plastic bags. However, almost all of them demand several compromises and some additional costs to maintain the same comfort levels for the customers.
For retail environments looking to adopt sustainable practices, the carry handle is a perfect product.
The retail world in a war against single-use plastics
According to a survey, 88% of the consumers believe that retail organisations need to step up and do more to reduce the number of plastics used today. Many retail businesses have, in response, shifted to greener, more environmentally friendly packages to negate the damage. This is no longer a matter of social responsibility only. Consumer groups are actively advocating environmental issues, while many governments are incentivising green practices.
What does the law say?
The harmful effects of plastics have forced many governments around the world to get involved and address the issue through different legislations, recycling programs, and green incentives. Many countries and states have banned the use of single-use plastics, and retailers, with brands like Unilever and Coca-Cola, are even looking to make their shelves plastic-free.
In the United States, California, Hawaii, New York, and many other states have imposed a state-wide ban on single-use plastic bags. To encourage consumers and retail stores to come up with new innovative solutions, states are even imposing a tax on the use of paper bags – which are somewhat better than plastics but still are bad for the environment.
Overall, governments are fighting on two fronts. They are aiming to make all plastics reusable, recyclable, or compostable and are looking to eliminate the unnecessary use of plastics through alternative methods. That is where the carry handle shines.
Eco Friendly Carry handle tape: The perfect solution
One major way retailers can use to achieve their environmental goals is by using the Carry handle tape. Carry handles are perhaps the most natural and effective alternatives that can be immediately deployed in the retail sector. They are a sophisticated option that not only reduces consumer’s overall reliance on plastic bags but also is extremely comfortable and convenient for everyone.
Some of the unique qualities of the carry handle tape that make is a suitable choice for the retail sector are:
1 – Convenient to use: The carry handle tape is extremely convenient to apply. Each handle comes with two adhesive legs which stick to your package, while in the center of such a strip, there is a grab insert produced from paper or other material enabling convenient lifting of a pack.
2 – Lightweight, but sturdy: The carry handle may sound like a weak add-on, but that’s not true. Davik’s carry handle tape, for instance, comes with the inherent ability to sustain about 40 pounds without any damage. This is more than enough for almost all retail environments as most packages tend to weigh less.
3 – Cost-effective: The carry handle tape does not have a long list of prerequisites, so you won’t have to make any significant investments outside the actual cost of the product. Especially for retails – there’s an option instead of automatic application, to apply the handle manually, while having them detached used the perforation between each handle on a roll.
4 – Versatile: Versatility is one of the biggest reasons why some people still cling to plastic bags despite their obvious drawbacks. The carry handle tape is just as versatile. From shrink wraps to cartons and food bags, the adhesive handle can attach to almost all the surfaces you may find in a retail environment.
5 – Customizable: Running a unique promotion, or want your customers to know about a new location? The carry handle has got you. The handle is a perfect spot for your retail store to send a message and add a unique flair for the customers.
How Covid-19 changed consumer behavior
The ongoing pandemic has completely changed the rules of engagement globally. The consumer who was concerned about sustainability, green practices, and other factors in the past is only worried about one thing – not getting the virus. This trend has changed the way people shop with more people limiting their visits by buying groceries in bulk and trying their best to reduce the contact points.
The fact that the virus survives on different surfaces has also affected the plans of retail outlets. Now, many outlets that encouraged customers to bring their own bags are not allowing them and are back to using plastic bags. This has caused a surge in the amount of plastic waste throughout the world and poses several threats to the future.
Luckily, the design and features of the carry handle tape by Davik make it a perfect choice for the post-pandemic world. The handle is quite sturdy and can sustain a lot of weight (about 18 Kg). In addition, it has a very specific point of contact with the product. To know more about how the carry handle is enhancing the in-store experience after the pandemic, check out this article.
To conclude, the carry handle tape is among a few eco-friendly, convenient, and practical options that can bring forth a positive change without burdening the retail sector with additional costs. It’s versatile and strong enough to meet all the demands of a retail environment and can even be used as an effective marketing tool.
Interested in trying out the carry handle tape? Contact Davik today to get started.
Davik is one of the oldest and most reliable carry handle producers, who has been in the market for more than two decades, and has served numerous customers in the retail and manufacturing sector. No matter what your requirements are, Davik has the expertise and the capability to meet your expectations.
Our other articles that you might be interested in:
Adhesive solutions on a roll: Types of adhesive tapes, common processes, and other things you should know;
How to Increase Sales with Davik’s Sustainable Packaging Materials